Introducing Simplist: The Mortgage Marketplace of the Future

Chris de la Motte
Introducing Simplist: The Mortgage Marketplace of the Future
Sep 24, 2019

You’re probably familiar with the scenario: you encounter a mortgage comparison site that promises to quickly and conveniently help you to compare rates and lenders. You diligently go through the painstaking process of entering all your information, you hit the submit button and... realize it was all for nothing. What’s actually happened is you’ve stumbled across a lead gen site, and you’re now none the wiser as to the mortgage options available to you. All you know is that your phone will not stop ringing with pushy salespeople.

At Simplist, we knew there had to be a better way. Using advanced technology, a sprinkling of industry know-how and a number of partnerships with great lenders, we created an one-stop shop for mortgage shopping that aims to make a historically painful process delightful from start to finish.

Here’s what you can expect when you apply with Simplist:

One easy application

At Simplist, we don’t think you should have to go to five different banks and fill out mountains of confusing paperwork to get a sense of the mortgage options available to you. Generally speaking, it takes a few weeks for a mortgage application to get approved by traditional lenders– and we believe that’s a rather long time to be waiting around.

Our streamlined, simple process focuses on the bare essentials and (in most instances) can be completed entirely online. We get to know you with ease and quickly find the best mortgage for you, based on your unique circumstances–whether that involves a W2 income or a more complex credit profile. In fact, we’re often able to determine applicants’ eligibility for loans in mere minutes!

Dozens of lending options

At Simplist, we partner with dozens of lenders–spanning national brands to regional powerhouses– to help you find the mortgage as unique as you are.

We combine advanced technology and industry expertise to quickly match borrowers, whether they’re a flourishing freelancer or a tenured teacher, with the mortgage that’s right for them. We’re currently operating in six states and have access to over 50,000 mortgage options!

Competitive pricing

We’re fortunate enough to receive access to wholesale pricing and, using technology to enhance efficiencies, we’re able to pass along these cost savings to our customers. In fact, we’ve been able to save many customers what will likely end up being upwards of $25,000 over the life of their loan. That’s certainly not to be sniffed at!


At Simplist, we take your security extremely seriously. We employ bank-level encryption to safeguard your data and, unlike the lead-gen sites mentioned above, we’ll never farm your information out to third parties. In fact, we won’t even share your data with our lending partners until you’ve selected the loan for you and are confident that you want to move forward.

A helping hand

The mortgage industry is filled with complicated terminology and jargon that can make the entire process unnecessarily confusing and difficult to navigate. At Simplist, we instead make it painless by translating everything into plain English so that you can get through the process without breaking a sweat.

Our mortgage experts are always on hand to answer any questions you might have. In fact, we serve as the single point of contact throughout the entire mortgage origination process, acting as a guiding light in your home-buying or refinancing journey. This is often especially helpful for first-time homebuyers, for whom the mortgage application process may feel daunting – and we’re happy to be in your corner! However, for those who prefer to complete the process entirely online, we’ve made it equally easy to navigate the entire process through our site.

In short, we’re here every step of the way to ensure that one of the most exciting milestones of your life is just that – exciting. Simplist looks forward to serving you with the mortgage experience that you actually want!

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